Queen of Hearts
The Toddler Whisperer Songs for Littlesis a low-tech, educational show for babies and toddlers that’s filmed in a Brooklyn apartment not too far from where our daughter was born. Despite its humble production, the show has racked...
social
Alchemy and Social Tone-Deafness Don’t Mix
An unawareness of a social disconnect is often referred to as being socially tone-deaf. At best, when it comes to companies, social tone-deafness results in a harmless social slip-up. At worst it can end up as a public relations nightmare. In an...
Brands Are People Too
When it comes to brand identity the question isn't "what" a brand is as much as it's "who" a brand is. Obviously, to be successful. a brand has to function and fill a need or desire in the marketplace. But that's just table stakes. It also has to have the ability...
The Art of the Question
Question-asking is not as simple as it seems. There’s an art to it. How they are asked have a significant impact on the accuracy and quality of the answers. The people that inhabit your market have unique and specific perspectives. Which means your questions have...
