services
We bring magic to every project
Pre-Study
Pre-study design and implementation is instrumental for setting the stage for accurate insights that will fuel brand alchemy. That means structuring a rigorous and smoothly run project. Our studies are thoughtfully designed to discover emerging opportunities for creating a chemistry with people.
We deliver:
- Thoughtful study design
- Unparalleled recruiting
- Stimulating discussion guides
- Rich participant interactions
Fieldwork
There’s only one way to discover the insights that inform brand chemistry to drive brand alchemy ALCHEMY tailors every project that will lead those insights. We excel in fielding niche markets and solving difficult recruiting problems. What can we say? We love a challenge!
Methodologies include:
- Mobile diaries
- Video ethnographies
- Communities bulletin boards
- Traditional and in situ focus groups
- Web cam focus groups
- Qual + Quant hybrid platforms
Post-Study
We gather, organize, and analyze all that rich data for insights into the factors of brand magic at play. Combine them right and you’ll have a strategy that creates a strong reaction.
Alchemy delivers informative findings and actionable reports to guide brand planning and strategy to reach an alchemy with a specific market. Want a creative strategy that can transform ideas We’ll give you what you need to create arresting ideas.
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