SERVICES

We bring magic to every project

Pre-Study

Pre-study work is instrumental to set the stage for accurate qualitative research that fuels an alchemy. It means structuring a rigorous and smoothly run investigation. Our studies are thoughtfully designed to discover golden opportunities for creating a chemistry with people.

 

Abilities include:

  • Thoughtful study design
  • Well structured screeners
  • Clean data recruiting
  • In-depth discussion guides
  • Rich participant interactions

Fieldwork

There’s only one way to identify alchemaic insights to inform brand chemistry.  And that’s by tailoring every project to find them.   Especially when it comes to  fielding niche markets and solving difficult recruiting problems.  What can we say?  We love a challenge!

Methodologies include:

  • Mobile diaries
  • Video ethnographies
  • Communities bulletin boards
  • Traditional and non-traditional focus groups
  • Web cam focus groups
  • Qual + Quant hybrid platforms

Post-Study

We gather, organize, and analyze all that rich data for insights into the factors of brand magic at play.  Combine them right and you’ll have a strategy that creates a strong reaction. 

Alchemy delivers informative findings and actionable reports to guide brand planning and strategy.  Want a creative strategy that can transform ideas  We’ll give you what you need to create arresting ideas. 

Would You Like A Pre-Proposal?